AI Brand Visibility

The Open Benchmark of AI Brand Recommendations.

AI is no longer just answering. It is shaping brand preference.

Filters

Countries

1
France 10

Filters

1
📅 15 Aug 2026 to 21 Aug 2026

Questions

10
10 / 10 selected
Considération2
Quel est le meilleur fast-food pour manger un burger ?
Burger King ou McDonald's : lequel choisir ?
Rapport qualité/prix1
Quel fast-food offre le meilleur rapport qualité-prix ?
Menu & innovation5
Quel fast-food propose les meilleurs burgers au poulet ?
Quel fast-food propose les meilleures options végétariennes ou vegan ?
Quel fast-food offre le plus de choix au menu ?
Quel fast-food fait les meilleures glaces ?
Quel fast-food propose le plus large choix de glaces ?
Expérience2
Quel fast-food livre le plus vite ?
Quel fast-food est le plus adapté aux familles avec enfants ?

Burger King

France15-08-2026 to 21-08-2026
General Ranking
1
5 analyzed brands
Total Mentions
125
-5.3%vs previous period
Share of Voice
14.35%
-0.73 ptsvs previous period
Label
👑Category Owner
AI visibility Score
100
0vs previous period

Burger King Performance Summary

Overview

  • Burger King maintains a perfect AI visibility score of 100.
  • The brand holds the top position in its category with a Category Owner status.
  • Burger King leads in the strategic themes of 'Considération', 'Menu & innovation', and 'Expérience'.
  • The Whopper is the most visible product, followed by King Junior and King Fusion.
  • The brand's AI visibility score has remained stable over the last 7 days.

Strengths

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Look Out For

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Brand Mentions Over Time - How is my brand presence in AI evolving?

This chart shows how often your brand is mentioned by LLMs over time.

Brand Share of Mentions - What share of AI visibility do we own versus competitors?

Shows how mentions are distributed across brands in LLMs' responses.

AI Visibility Trend - Is my Brand AI visibility score improving over time?

The higher the score, the more your brand appears and performs in LLM responses.

Ranking Evolution - Is my brand gaining or losing positions?

This chart shows how your average position evolves in global ranking.

Top Performing Products - Which products contribute the most to our visibility?

Compare product visibility across your portfolio in LLM's responses.

Whopper: 26 (2.3%)
King Junior: 13 (1.2%)
King Fusion: 12 (1.1%)
King Chicken: 12 (1.1%)
Veggie Whopper: 10 (0.9%)
Ice Burger: 9 (0.8%)
King Junior +: 8 (0.7%)
King Sundae: 7 (0.6%)
King Fish: 7 (0.6%)
Chicken Louisiane Steakhouse: 6 (0.5%)
Veggie Steakhouse: 6 (0.5%)
Ice Burger Peanut Butter: 5 (0.4%)
Whopper®: 5 (0.4%)
Veggie Whopper®: 5 (0.4%)
Veggie Nuggets: 5 (0.4%)
King Bacon: 5 (0.4%)
King Delivery: 4 (0.4%)
Sundae: 4 (0.4%)
King Nuggets: 4 (0.4%)
Big King: 4 (0.4%)
Veggie Chicken Louisiane Steakhouse: 4 (0.4%)
Menu Bpc: 3 (0.3%)
King Ice Burger Crispy: 3 (0.3%)
Veggie Big King Xxl: 3 (0.3%)
King Sundae Vanille: 3 (0.3%)
King Deal: 3 (0.3%)
Menus Bons Et Pas Chers: 3 (0.3%)
King Fusion Dubai Style: 3 (0.3%)
Steakhouse: 3 (0.3%)
Crispy Chicken: 2 (0.2%)
King Fusion: 2 (0.2%)
Ice Burger: 2 (0.2%)
Long Veggie: 2 (0.2%)
King Fusion Nutella: 2 (0.2%)
King Junior+: 2 (0.2%)
Whopper: 2 (0.2%)
King Bacon: 2 (0.2%)
King Chicken: 2 (0.2%)
King Fish: 2 (0.2%)
Newggets: 2 (0.2%)
Chicken Spicy: 2 (0.2%)
Boomer King: 2 (0.2%)
My King Sundae: 2 (0.2%)
Menu Bpc Duo: 2 (0.2%)
Menu Bpc Classique: 2 (0.2%)
Veggie Burger: 2 (0.2%)
Chicken Louisiane: 2 (0.2%)
Cheeseburger: 2 (0.2%)
Ice Burger Crispy: 2 (0.2%)
Master Poulet Cantal: 2 (0.2%)
Smoky Chicken: 2 (0.2%)
Double Cheeseburger: 2 (0.2%)
Bacon King: 2 (0.2%)
French Veggie King: 1 (0.1%)
Bons Plans Livraison: 1 (0.1%)
Bk Days Veggie Whopper: 1 (0.1%)
Sundae Caramel: 1 (0.1%)
King Fusion Dubai Style: 1 (0.1%)
Extra King Fusion Dubai Style: 1 (0.1%)
King Fusion Galak: 1 (0.1%)
Long Veggie Chicken Louisiane Steakhouse: 1 (0.1%)
Chicken Tendercrisp™: 1 (0.1%)
Crispy Chicken™: 1 (0.1%)
King Sundae Chocolat: 1 (0.1%)
Poulet Du Dimanche Xl: 1 (0.1%)
Glaces King Fusion: 1 (0.1%)
Glace Dubai Kit Kat: 1 (0.1%)
Vegan Royale: 1 (0.1%)
Steakhouse Bacon Whopper: 1 (0.1%)
Philly Melt: 1 (0.1%)
King Chicken Louisiane: 1 (0.1%)
King Bbq Bacon: 1 (0.1%)
King Fish Louisiane: 1 (0.1%)
Double Cheese: 1 (0.1%)
Master Cantal Bacon: 1 (0.1%)
Master Poulet Cantal: 1 (0.1%)
Boomer King: 1 (0.1%)
Boomer Cbk: 1 (0.1%)
Brutal Bacon & Cheddar: 1 (0.1%)
King Deal Menu: 1 (0.1%)
French Veggie King: 1 (0.1%)
King Shake: 1 (0.1%)
Rebel Whopper: 1 (0.1%)
Bk Duo: 1 (0.1%)
Bk Classic: 1 (0.1%)
Bk+: 1 (0.1%)
King Chicken Bacon: 1 (0.1%)
Wraps And Salades: 1 (0.1%)
King Jr +: 1 (0.1%)
Brutal Bacon & Cheddar: 1 (0.1%)
King Deals: 1 (0.1%)
Everydeals: 1 (0.1%)
Menu Bpc +: 1 (0.1%)
Ice Burger Nutella®: 1 (0.1%)
Sundae A La Fraise: 1 (0.1%)
Long Cajun Veggie: 1 (0.1%)
Master Montagnard Reblochon: 1 (0.1%)
Master Au Fromage A Raclette: 1 (0.1%)
Master Maroilles: 1 (0.1%)
Krispper Tenders: 1 (0.1%)
Bff: 1 (0.1%)
Baby Burgers: 1 (0.1%)
Mystery Burger: 1 (0.1%)
Boomer King Menu: 1 (0.1%)
Menu Bon Et Pas Cher A 5 Euros: 1 (0.1%)
Master Poulet: 1 (0.1%)
Extra King Fusion Dubai Style: 1 (0.1%)
Shakes: 1 (0.1%)
Veggie Whopper: 1 (0.1%)
Veggie Chicken Louisiane Steakhouse: 1 (0.1%)
Veggie Steakhouse: 1 (0.1%)
King Nuggets: 1 (0.1%)
Chili Cheese Nuggets: 1 (0.1%)
Crispy Brutal Bacon: 1 (0.1%)
Long Chicken: 1 (0.1%)
Master Du Chef Poulet: 1 (0.1%)
King Fusion M&m's®: 1 (0.1%)
King Fusion Nutella®: 1 (0.1%)
King Fusion Snickers®: 1 (0.1%)
King Fusion Speculoos Lotus Biscoff®: 1 (0.1%)
Extra King Fusion Dubai Style Avec Kitkat®: 1 (0.1%)
Whopper Rings: 1 (0.1%)
Onion Rings: 1 (0.1%)
Impossible Whopper: 1 (0.1%)
Veggie King: 1 (0.1%)
Kingdom: 1 (0.1%)
Krispper: 1 (0.1%)
Veggie Mcplant Nuggets: 1 (0.1%)
Veggie Fakon King: 1 (0.1%)
Whopper Cheese: 1 (0.1%)
Boomer: 1 (0.1%)
Brutal Bacon: 1 (0.1%)
Petit Shake: 1 (0.1%)
Creamy Shake: 1 (0.1%)
Menu Bpc+: 1 (0.1%)
Big King®: 1 (0.1%)
Double Cheese Bacon Xxl: 1 (0.1%)
Whopper Of The World: 1 (0.1%)
Crispy Chicken Cheese: 1 (0.1%)
King Nuggets®: 1 (0.1%)
King Fries: 1 (0.1%)
Menus Bons & Pas Chers: 1 (0.1%)
Bpc Classique: 1 (0.1%)
Hellfire Club Menu: 1 (0.1%)
Upside Down Menu: 1 (0.1%)
Mercredeal Famille: 1 (0.1%)
Le Boucher Vegetarien®: 1 (0.1%)
King Fusion Ready: 1 (0.1%)
Glace Mystere: 1 (0.1%)
Others: 793 (70.7%)

Top Recommended Products - Which of my products are most frequently recommended by LLM models?

Compare how often each product appears among the top LLM recommendations.

Brand Coverage By Theme - Which key strategic topics drive my brand AI visibility?

Compare your visibility across your key strategic themes